Helping technology companies increase business value

Growth creates opportunity, but it also increases complexity. Decisions become harder, financial visibility can fall behind and the organisation needs to mature without losing momentum. TDJ Advisory helps technology companies: (1) turn finance into a driver of business value, (2) bring financial clarity, (3) build execution discipline and (4) provide experienced CFO leadership when it matters most.

VALUE CREATION & M&A · EXECUTION & PERFORMANCE · FINANCIAL DISCIPLINE & GOVERNANCE · EXECUTIVE LEADERSHIP

Is finance driving the business outcomes you need?

As companies grow, finance has an increasing impact on business performance. The right financial insight helps management set priorities, make better decisions, turn plans into action and deliver results. Finance can make a difference across four key domains.

Value Creation & M&A

Company is unprepared for a sale, value unclear.

Lower valuation and slower due diligence.

  • No vendor due diligence report
  • Dataroom not structured

Execution & Performance

Forecasts are unreliable.

Poor decisions and missed targets.

  • No rolling forecast in place
  • No KPI dashboard

Financial Discipline & Governance

Financial control has not kept up with growth.

Risk builds quietly until it becomes visible too late.

  • Governance is immature
  • Cash flow is under pressure

Executive Leadership

The CEO carries the finance conversation alone.

Board and investor confidence erode over time.

  • Stakeholders are not aligned
  • Unexpected CFO departure or no senior finance sparring partner

BUSINESS OUTCOMES TDJ ADVISORY SERVICES

✓ Faster Decisions

✓ Accelerated EBITDA

✓ Board-Grade Governance

✓ Stronger Control

✓ Scalable Finance Team

One CFO. Every Domain. Thijs de Jong.

Thijs de Jong, TDJ Advisory
  • ✓ Technology Specialist
  • ✓ Value Creation CFO
  • ✓ Board-Level + Hands-On
  • ✓ Proven Execution

Value Creation & M&A

  • Scaled Engineered Systems EMEA from zero to nine-figure revenue
  • Led the full finance & operations sell-side exit of Moniforce to Oracle.
  • Supported buy-side integration across Oracle EMEA.

Growth | Strategy | Deals

Execution & Performance

  • Built board reporting for PE scale-up.
  • Designed KPI frameworks across Moniforce and Oracle ES EMEA.
  • Led weekly forecast cadence and QBRs.

KPIs | Analytics | Dashboards

Financial Discipline & Governance

  • Owns P&L integrity end-to-end — audit, close, reporting standards.
  • Built annual budget and board cycles across four organisations.
  • Turns finance into a driver of faster, better decisions.

Cash | Control | Planning

Executive Leadership

  • Trusted sparring partner to CEO and commercial leaders.
  • Built and led small finance teams across 4 organisations.
  • Moves fluidly from monthly close to board presentation

Board | Team | Decisions

SELECTED RECOMMENDATIONS

What Leaders Say

VALUE CREATION & M&A

“Thijs was indispensable during our sale to Oracle. He took full ownership of finance and operations—from dataroom and due diligence through the final SPA review.”

Former CEO, Moniforce

EXECUTION & PERFORMANCE

“Thijs combines accuracy and perfectionism with drive and determination. He keeps the big picture in view without losing sight of detail, communicates clearly and works respectfully.”

VP Oracle Technology & Applications, Belgium & Luxembourg

FINANCIAL DISCIPLINE & GOVERNANCE

“Thijs brings structure, sharpness and commercial insight to finance—exactly what a fast-growing cloud business needs. A reliable and capable business partner.”

Former VP, Oracle UK FS Tech Cloud

EXECUTIVE LEADERSHIP

“What sets Thijs apart is that he does not limit himself to finance. He takes end-to-end ownership, sees the bigger picture and acts on it.”

Former VP, Oracle NL Tech License & Cloud

EXECUTIVE LEADERSHIP

“Thijs is the finance leader you want in high-pressure, high-ambition environments. He quickly builds trust with executive teams—and then simply delivers.”

Former Country Manager, Oracle Netherlands

Ready to talk?

Start with a 30-minute Value Diagnostic.

Let’s Talk

Bring your business challenge.

The first conversation is about understanding what is happening in your business, what needs attention and where finance can make the biggest difference. From there, I’ll share an initial perspective on the priorities and how TDJ Advisory could help.

Start with a 30-minute Value Diagnostic to find your highest-impact finance priorities.

1

Diagnose priorities

A 30-minute focused conversation about the trigger, pain and decisions that cannot wait.

2

Initial perspective

Receive an initial view of the highest-value priorities within 48 hours.

3

Tailored proposal

A 60-minute discussion on the initial perspective, then scope, deliverables and success measures within one week.

4

Start Creating Value

Engagement begins — Target the first visible result within 30 days.


Thijs de Jong

TDJ Advisory

Interim, fractional and project-based CFO support.