
Helping technology companies increase business value
Growth creates opportunity, but it also increases complexity. Decisions become harder, financial visibility can fall behind and the organisation needs to mature without losing momentum. TDJ Advisory helps technology companies: (1) turn finance into a driver of business value, (2) bring financial clarity, (3) build execution discipline and (4) provide experienced CFO leadership when it matters most.
VALUE CREATION & M&A · EXECUTION & PERFORMANCE · FINANCIAL DISCIPLINE & GOVERNANCE · EXECUTIVE LEADERSHIP
Is finance driving the business outcomes you need?
As companies grow, finance has an increasing impact on business performance. The right financial insight helps management set priorities, make better decisions, turn plans into action and deliver results. Finance can make a difference across four key domains.
Value Creation & M&A
Company is unprepared for a sale, value unclear.
Lower valuation and slower due diligence.
- No vendor due diligence report
- Dataroom not structured
Execution & Performance
Forecasts are unreliable.
Poor decisions and missed targets.
- No rolling forecast in place
- No KPI dashboard
Financial Discipline & Governance
Financial control has not kept up with growth.
Risk builds quietly until it becomes visible too late.
- Governance is immature
- Cash flow is under pressure
Executive Leadership
The CEO carries the finance conversation alone.
Board and investor confidence erode over time.
- Stakeholders are not aligned
- Unexpected CFO departure or no senior finance sparring partner
BUSINESS OUTCOMES TDJ ADVISORY SERVICES
✓ Faster Decisions
✓ Accelerated EBITDA
✓ Board-Grade Governance
✓ Stronger Control
✓ Scalable Finance Team
One CFO. Every Domain. Thijs de Jong.

- ✓ Technology Specialist
- ✓ Value Creation CFO
- ✓ Board-Level + Hands-On
- ✓ Proven Execution
Value Creation & M&A
- Scaled Engineered Systems EMEA from zero to nine-figure revenue
- Led the full finance & operations sell-side exit of Moniforce to Oracle.
- Supported buy-side integration across Oracle EMEA.
Growth | Strategy | Deals
Execution & Performance
- Built board reporting for PE scale-up.
- Designed KPI frameworks across Moniforce and Oracle ES EMEA.
- Led weekly forecast cadence and QBRs.
KPIs | Analytics | Dashboards
Financial Discipline & Governance
- Owns P&L integrity end-to-end — audit, close, reporting standards.
- Built annual budget and board cycles across four organisations.
- Turns finance into a driver of faster, better decisions.
Cash | Control | Planning
Executive Leadership
- Trusted sparring partner to CEO and commercial leaders.
- Built and led small finance teams across 4 organisations.
- Moves fluidly from monthly close to board presentation
Board | Team | Decisions
SELECTED RECOMMENDATIONS
What Leaders Say
VALUE CREATION & M&A
“Thijs was indispensable during our sale to Oracle. He took full ownership of finance and operations—from dataroom and due diligence through the final SPA review.”
Former CEO, Moniforce
EXECUTION & PERFORMANCE
“Thijs combines accuracy and perfectionism with drive and determination. He keeps the big picture in view without losing sight of detail, communicates clearly and works respectfully.”
VP Oracle Technology & Applications, Belgium & Luxembourg
FINANCIAL DISCIPLINE & GOVERNANCE
“Thijs brings structure, sharpness and commercial insight to finance—exactly what a fast-growing cloud business needs. A reliable and capable business partner.”
Former VP, Oracle UK FS Tech Cloud
EXECUTIVE LEADERSHIP
“What sets Thijs apart is that he does not limit himself to finance. He takes end-to-end ownership, sees the bigger picture and acts on it.”
Former VP, Oracle NL Tech License & Cloud
EXECUTIVE LEADERSHIP
“Thijs is the finance leader you want in high-pressure, high-ambition environments. He quickly builds trust with executive teams—and then simply delivers.”
Former Country Manager, Oracle Netherlands
Ready to talk?
Start with a 30-minute Value Diagnostic.
Let’s Talk
Bring your business challenge.
The first conversation is about understanding what is happening in your business, what needs attention and where finance can make the biggest difference. From there, I’ll share an initial perspective on the priorities and how TDJ Advisory could help.
Start with a 30-minute Value Diagnostic to find your highest-impact finance priorities.
Diagnose priorities
A 30-minute focused conversation about the trigger, pain and decisions that cannot wait.
Initial perspective
Receive an initial view of the highest-value priorities within 48 hours.
Tailored proposal
A 60-minute discussion on the initial perspective, then scope, deliverables and success measures within one week.
Start Creating Value
Engagement begins — Target the first visible result within 30 days.
Thijs de Jong
TDJ Advisory
Interim, fractional and project-based CFO support.
